What Are Workflows?
Understand what workflows are in WAConversionTracking and how they connect your WhatsApp account, Google Sheets, and tracking logic.
What Are Workflows?
A workflow in WAConversionTracking connects everything needed to track WhatsApp conversations as leads.
Each workflow ties together:
- ✅ A dedicated WhatsApp Business number
- ✅ A unique button generator and tracking script
- ✅ (Optional) A Google Ads Account Number for organizing your campaigns
- ✅ (Optional) Google Sheets connections for exporting clicks, leads, and conversions
🧩 Why Workflows Matter
Without a workflow WAConversionTracking wont function. A workflow provides you with a unique tracking script for your WhatsApp account. Without this you will not be able to track WhatsApp chats as Google Ads leads.
👉 Every WhatsApp number requires its own workflow.
👉 You cannot track leads without at least one workflow created.